BUSINESS MODEL CLASSIFICATIONS
Abstract
This article aims to analyze the business model, aspects of its application and classifications. A shared aspect of theoretical and practical applications of the business models is its complexity and versatility. Complexity results from lack of a generally accepted one definition of the problem, and so many authors propose their own terms and constructing elements of business model. Versatility is based on the universality of potential of use in practice. Each company, knowing its specific characteristics and conditions, is able to choose an effective business model that enables and facilitates the creation of value. The review of the existing business model classifications in this paper allows to identify three main directions taken by the authors: universal models, e-business models and innovative business models. They have been discussed and characterized.
Keywords:
business model, classification, enterprise, managementDetails
- Issue
- Vol. 2 No. 25 (2018)
- Section
- Research article
- Published
- 2018-06-30
- DOI:
- https://doi.org/10.19253/reme.2018.02.003
- Licencja:
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