OFFSHORING DESTINATION CASE OF POLAND

Abstract

The article shows that companies find difficulties to satisfy their customers with services quality and competitive price. Outsourcing and offshoring have been used by entrepreneurs in order to obtain significant cost advantages through the creation of economies of scale, access to the unique expertise of a third party, and the reduction or stabilization of additional costs. The study outlines the current position of Poland as an example of destination for entrepreneurs deciding to offshore their services and describes the benefits of offshore outsourcing to Poland for companies. This article examines the factors that influence effectiveness of offshoring for FDI. The author used the qualitative approach based on the single case study method followed by the quantitative research. The findings show that Polish market is acknowledged as one of the best destinations for the foreign companies for outsourcing and indicates what influences the choice. The paper concludes with implications and recommendations for future studies.